It seems the era of "off-the-shelf" HR solutions is ending

We increasingly hear the same thought from the market: universal HR Tech products, which are "out-of-the-box" or "plug-and-play," are failing to keep up with reality.

And these are not just talks — there are indirect signals:

— classic SaaS companies are losing valuation (down ~30%) — SaaS indices significantly lag behind the Nasdaq Composite — meanwhile, AI companies, especially those building products through generative AI and "vibe-coding," are growing very fast

What does this mean in practice?

👉 the market is tired of universal solutions 👉 an identical product no longer solves unique business challenges

Today, a different approach wins:

not "one-size-fits-all", but a customizable builder that can be assembled to fit your needs

HRDs no longer want to:

— adapt to the system — change processes for the sake of the tool

They want the opposite:

for the tool to adapt to them

Hence the trend:

✔ customizable solutions ✔ AI assistants instead of fixed scenarios ✔ flexible products that can be further configured for a specific company

Essentially, we see a shift:

from SaaS → to AI-native platforms and configurable systems

And this is just the beginning.